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Sales Tips I Learned from My Cat
by Wendy Weiss
Weiss Communications
I love my cat. Her name is Ms. Kitty. She was
named after Mr. Cat, who died 11 years ago, and
after Amanda Blake of “Gunsmoke” fame. Ms. Kitty
and I just celebrated our birthdays. She’s 11.
I’m... well, I celebrated a birthday, too.
Those of you who are cat lovers are nodding your
heads and smiling. The rest of you probably think
I’ve totally lost it. But before you tune out
completely, let me share some of the fabulous sales
tips that I have learned from Ms. Kitty and from
all the cats in my life.
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Ms. Kitty always knows what she wants. Whether it’s
more food or to be petted or not to be petted, she
knows what she wants and when she wants it. She
spends much time pondering her wants. All that time
spent sleeping on the coach is not what it appears.
She’s really planning her next move.
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Once Ms. Kitty has determined her goal, she asks for
it. Clearly and concisely. “Meow.” She lets me know
in no uncertain terms what she wants. And if I’m not
clever enough to understand the first time, she is
patient with me until I do.
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If at first you don’t succeed… Ms. Kitty asks, and
asks and asks. She won’t go away. She won’t stop
saying, “Meow.” She wants what she wants when she
wants it, and she lets nothing stand in her way.
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Ms. Kitty has learned over time that I don’t always
immediately accede to her demands. That’s okay.
She just asks someone else. And then someone else.
Eventually, some human being says “yes.”
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Ms. Kitty never judges herself. She doesn’t worry
about being “too pushy” or “too aggressive.” She
doesn’t worry that her prospect might be “too busy”
or “already have a cat.” She believes in herself,
she knows what she wants, and she keeps asking
until she gets it.
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Ms. Kitty is clever and creative. She keeps asking. She asks many people. She reworks her pitch and starts over. She does not hear “no.” She realizes that sometimes humans are slow and she just has to keep after us till we “get it.” It’s a process.
To see Ms. Kitty's formal portrait, http://www.wendyweiss.com/ms_kitty.html
© 2005 Wendy Weiss
Wendy Weiss, "The Queen of Cold Calling & Selling Success," is a sales trainer, author and sales coach. Her comprehensive program, Cold Calling College, can be ordered by visiting http://www.wendyweiss.com. Contact her at wendy @ wendyweiss.com Get her free e-zine at http://www.wendyweiss.com
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