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Recruiting a Diverse Workforce: Don�t Make Two Common Mistakes

by Simma Lieberman
Speaker, Trainer and Coach

To be a successful business in today�s culture you need to create an environment of inclusion where people feel valued and integrated into a company�s mission, vision and business strategy at all levels. When employees� skills and knowledge are recognized, appreciated and utilized they are more engaged in contributing to an organizations� success. They are more willing to go the �extra mile� and share ideas and innovation. The visible and invisible dimensions of diversity that they bring are used as resources for success and growth. In order to create an inclusive work environment you need a diverse workforce.

Organizations make two common mistakes in recruiting a diverse workforce that cause them to fall behind their competition and even lose market share.

  1. �Company photo diversity�

    The organization only considers the visible dimensions of diversity primarily race, and gender. The company photo looks good but everyone thinks the same. Differences that include sexual orientation, geographic background, thinking and communication style, work function, ability and disability, religion, and work style are not valued and are even discouraged. This is a very narrow definition of diversity and offers little or no value to the organization in terms of new ideas, creativity and innovation.


  2. "Diversity by Numbers�

    Again diversity is defined by what you can see. Demographics reflect the outside community but it is only at the lower levels. (Production, and unskilled labor) There is little or no diversity as you move up into management. When questioned about diversity in their organization, they point to all the numbers. Every year they have good �numbers�, but the people are constantly changing. Employees leave and get jobs where there is a value of diversity at all levels and they are encouraged to move up in the ranks.


  3. Addressing the Issues

    To be a successful business in today�s culture you need to create an environment of inclusion where people feel valued and integrated into a company�s mission, vision and business strategy at all levels. When employees� skills and knowledge are recognized, appreciated and utilized they are more engaged in contributing to an organizations� success. They are more willing to go the �extra mile� and share ideas and innovation. They spread the word that your organization is a great place to work. They are enthusiastic about recruiting their talented colleagues to fill open positions who bring new ideas and diverse ways of thinking, solving problems and expanding market share.

�2006 by Simma Lieberman. All rights reserved.

Simma Lieberman is a consultant, speaker and author. She works with organizations to create environments where people can do their best work. Contact Simma at (510)-527-0700 to discuss how she can help you and the people in your organization break the stress cycle and develop a more balanced life. Visit her website at www.simmalieberman.com and subscribe for free monthly newsletter.



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